About the Aloha Shirt Festival

Under the inspiration of fashionistas, Uncle George Na‘ope, and Cyril Lani Pahinui, we have crafted what could be one of the biggest spectacles of the year for Kona to celebrate Island heritage. The festival focuses on the local garment industry. 

The event will offer vintage Aloha Wear exhibits, sales, and appraisals. Contemporary designers, vintage collections, and repurposed clothing collections will be showcased in exciting fashion runway shows. 

Our Fashion Fair pop-up marketplace features individual designers and a variety of wearable arts and accessories, giving participants the opportunity to meet designers and get to know artists and the crafters and find unique local creations. 

Runway show events are live-streamed globally and cross-posted through social media. 

Traditional wearable arts and crafts and cutting-edge photo workshops are presented, as well as a variety of speakers, and hair and make-up shows. 

In addition to wearable arts, as is the local style, the floral industry will provide wearable floral products and plants to decorate and enhance the runway shows, reconnecting Hawai’i’s flora to the local garment industry.

Tasty local and vintage food and beverages along with music, hula, and manta watching!

Our Hosts

The Nā‘ālehu Theatre

The Nā‘ālehu Theatre organization, a Hawai‘i-based 501(c) 3 non-profit organization founded in 1995, has a keen interest in Hawai’i’s cultural, theatrical and historical past. We have a strong commitment to preservation and conservation of these resources and pursue opportunities to demonstrate this responsibility.

The goals and purpose of the Nā‘ālehu Theatre programs are: to present and produce performing arts and community events; to provide administrative development services to individuals and organizations especially when in support of culture and arts or community based economic development; to provide educational programs in drama, music, dance, fashion, cinema, and Hawai’i’s history and culture; and to promote knowledge, understanding, and appreciation of the performing arts at the community level.


Outrigger Kona Resort and Spa

Outrigger Hotels is a Honolulu-based luxury hotel chain and management company that operates hotels, condominiums, and vacation resort properties in Hawai‘i, the Asia-Pacific region, and the islands of the Indian Ocean.

The company’s mission and philosophy is to work as a family in harmony with the culture and environment of the places where it does business. It strives to accomplish this by cultivating its employees to perform at the highest quality–providing guests with distinctive hospitality and service.

Like the ancient voyagers who gave us our name, we were born with a passion for discovery.

Polynesian navigators boldly traveled vast, uncharted distances, driven by an unlimited desire to explore the world beyond the horizon. It was a world they greeted with open arms and, as hosts, we follow their example. We believe graciousness cannot be taught. It is the purest expression of the human spirit, infused with natural kindness and an effortless warmth you may have never experienced before.


Sustainable Coastlines Hawai‘i

Environmental Partner

Since 2012, Sustainable Coastlines Hawai‘i decided to take keeping our beaches clean into our own hands while making the work fun. What we’ve learned along the way is that cleanups can only do so much. We now utilize our cleanups to inspire better consumer behaviors and continued coastal stewardship through cleanups, education, social media, and more.

We partner with diverse clients to make environmentally conscious choices when planning events, diverting waste all while educating and inspiring guests in the process. Hosting a zero waste or sustainable event can be simple and rewarding. We help you to minimize your events impact on the environment through pre-event consulting and during event implementation of our waste diversion systems and trained resource management/education staff.

All proceeds go directly back into our program to perpetuate our mission.


Focus Hawaii

Looks can take you places but, the right attitude will bring you to the top!

For 30 years, Focus Hawai‘i International modeling agency has been representing and training people in paradise! Located on Hawai‘i’s Big Island, Focus Hawai‘i is a driving force in the modeling and talent industries across the U.S., Canada, Asia and the Pacific islands.

At Focus Hawai‘I we put the Focus on you! Anyone looking to advance their career in media, modeling or the film industry is welcome and encouraged to participate in our wide range of workshops, trainings, and events. No one is turned away or judged on their appearance alone.

Our renowned curriculum and unique job placement services through our Focus Academy successfully connects our models and talent with a network of industry pros and industry giants.

We look forward to working with you.


The Global Fashion Channel

The Global Fashion Channel is a globally recognized 24/7 distribution with Loop TV in over 10,000 locations in the US. Global Fashion Channel is available in the US market, Europe, S. America and S.E. Asia, on platforms USTV 360 with Millions of users, Local Now with 15 Million monthly users, Xiaomi TV’s with 20 million users globally, Hisense TV’s with 26 Million users globally, and TCL TV’s with over 22 Million users globally.