About the Aloha Shirt Festival

Under the inspiration of fashionistas, Uncle George Na‘ope, and Cyril Lani Pahinui, we have crafted what could be one of the biggest spectacles of the year for Kona to celebrate Island heritage. The festival focuses on the local garment industry. 

The event will offer vintage Aloha Wear exhibits, sales, and appraisals. Contemporary designers, vintage collections, and repurposed clothing collections will be showcased in exciting fashion runway shows. 

Fashion fair pop-up will feature individual designers and various wearable arts and accessories, giving participating producers the opportunity to sell to local and visiting attendees. 

Runway show events  will be live-streamed globally and cross-posted through social media. 

Traditional wearable arts and crafts and cutting-edge photo workshops will be presented, as well as a variety of speakers, and hair and make-up shows. 

In addition to wearable arts, as is the local style, the floral industry has agreed to provide wearable floral products and plants to decorate and enhance the runway shows, connecting and branding Hawai’i’s flora to the local garment industry.

Tasty local and vintage food and beverage will be served along with music, hula, and manta watching!